We seem to have a different opinion on that. I'd prefer a term that might scare off some people to one that is wishy-washy.
Firstly, I believe that democratic socialist may scare off people, but only those who are not in favour of social and democratic too.
And secondly, I believe that we also have to sell our term. By making good politics, we will convince that democratic socialism is not bad. If we use "social and democratic" but go the same way as before, rightist parties have the chance to call us "socialist" and give us a bad touch with it, and are even right, because our policy is actually democratic socialist (i think).
To you, Josephus from the ESRP
The economy of nowadays has problems that don't come from outer conditions such as oil-price shocks but from the elementary conditions of capitalism itself. It is the orivate ownership of means of production that lead to the fact that:
1. every company has to lower wages to make profit because of the pressure of the big companies who actually do so
2. every company will suffer if the wages are low, because then purchasing power is low.
More and more unequal distribution of wealth leads to the situation that availible production capacities in private means of production can't be used economically efficient anymore. (Just think of the riots that the capitalists started when Venezuela passed a law that outlaws having huge parts of land that are not used agriculturally while the population was starving)
But even the state has problems with the economical situation. It is getting more and more impossible to tax companies because of "tax-dumping", which is a result of the companies try to save (or improve) profits that they lose because of low purchasing power by migrating to low-wage countries and low-tax countries.
The lost corporate tax income makes it impossible for governments all over the world to maintain a social system. Corporations stop contributing to the society. In all advanced capitalist countries the pension system, the healthcare system, the unemployment subsidies, etc. are "reformed" (cut).
The lot of the people suffer from that, while the few corporate owners or stock holders currently have profits which are dangered by their own politics.
So far about the analysis of the current situation.
Actually I would agree to a free market society with a large state-owned sector that grants us influence to the economy, (because we can force all companies to raise wages if competition effect kicks in after we raise them), but in nowadays world it won't be easy to have such a company make profit anymore, and planned economy and radical redistribution of wealth and income seems to be the only solution for me in the long run.
So, Josephus, you might not like this answer, but I believe that it is impossible nowadays to limit the bad effects of capitalism. We can't return to the economic situation of the 60ies, 70ies, or 80ies because back then economic growth was high, unemployment was low and capital mobility was low and our situation is vice-versa in all those aspects. The balance of power favours the capital interests and this is why any attempts to improve the life for our citizen in capitalist world will mean higher budget deficit and no real improvements.
But if you want to try it out...
then I would suggest nationalizing about 33% of the economy to grant us enough influence to shape the economy as we want it to be.
I would suggest lowering worktime at same wages and raising corporation taxes, and from that money raising public investments and public consumption.
I would open a fonds which is to buy all companies that declare bankrupt but for which there is hope that they will recover.
And I would strenghen the trade unions...
however, i think this would not work out.
Martin Zuba