Put 2.2 main branch into bug fix mode to remove the roughest edges, but ignore AI, balance, and polish.
Begin development on 2.3 diplomatic update on the public test branch and rush getting all the new fundamental game mechanics in game.
Fix AI, balance, and polish that 2.3 version on test branch with player input.
Release 2.3 in a polished, balanced, bug free, and playable state.
Give every current owner of Stellaris the new dlc for free.
Make huge profits from having a supportive community and the most popular title in the genre (when your managers ask how this will make money).
Begin development on 2.3 diplomatic update on the public test branch and rush getting all the new fundamental game mechanics in game.
Fix AI, balance, and polish that 2.3 version on test branch with player input.
Release 2.3 in a polished, balanced, bug free, and playable state.
Give every current owner of Stellaris the new dlc for free.
Make huge profits from having a supportive community and the most popular title in the genre (when your managers ask how this will make money).