Did you ever play the Megacorporations included in the Megacorp DLC. If not, you haven't missed much. If you do, you may have noticed that they play almost exactly like ordinary civilizations. Yes, there are the branch offices and some balance differences, but overall they do not at all feel like corporations. The player makes no corporate decisions. You do not check growth charts, decide on marketing strategy or ponder sales figures. All you do is plop a branch office every now and then and then build 2-3 buildings there over a century.
I know this is pointless as the Devs aren't going to revisit an old DLC with new major feature, so think of it as a Stellaris 2 idea.
The idea was born of the question: should Spiritualists have religions. I don't know, but should megacorporations have brands? Yes! Yes, they should.
Brands
Upon empire creation you would choose the Main Brand of your megacorporation. Think Coca Cola for, well, Coca Cola or KFC for Yum!
Main Brand is the core concept of this whole idea. A Main Brand is defined by its name and type.
Each megacorp would only have 1 main brand. The name is just for show, the tyoe is important as the type would influence the presence of your brand.
What is Brand Presencs? Well, say goodbye to the old half-empty corporate tab. Now every planet of a non-gestalt empire would have it and it would show the presence of various brands on the planet.
Usually, the generic "Domestic" brands would have the biggest presence. They would always be present by default in generic empires and they are in a way "wasted money". Hovering over the Brand would say which empire owns it and what its Brand Presence Equilibrium and Brand Presence Growth are.
IMPORTANT NOTICE: none of the Brand Presence would affect the output of the owner of the planet. This mechanic is exclusively for the Megacorporations to compete over for their financial (and other) benefit.
The Brand Presence would not be limited to the empires you have commercial pact with. In fact any of the following deals result in increase of brand presens, in order of their strength:
- Opern Borders
- Research Agreement
- Migration Treaty
- Federation
- Commercial Pact
In addition the brand presence would be increased by Dominant Ethics on the planet, the Civics of the megacorporation and having a Branch Office.
What those effects would give is increase Brand Presence Equilibrium or Brand Presence Growth. Brand Presence Equilibrium affects the values that you would tend towards. E.g. if the planet has 3 brands:
Domestic (which would always have same Brand Presence Equilibrium) of 50 (numbers not final)
Cool Drinxz with Brand Presence Equilibrium of 20
Guns4Hire with Brand Presence Equilibrium of 10
Then they would tend towards:
Domestic share of 50/(50+20+10) = 62,50%
Cool Drinxz share of 20/(50+20+10) = 25%
Guns4Hire share of 10/(50+20+10) = 12,50%
With a speed of X (e.g. 1% of target value - numbers not final) per month that could be affected by other factors.
Dominant Ethics effect
Dominant Ethics would be the ethics with the biggest presence of the planet. Each ethics would have 1 type of brand associated with each that sales best. Domestic by default has no type. If you have the right type, your Brand Presence Equilibrium would get a boost.
E.g. (ideas not final)
Additionally, there would be a special type: Knock-off products available to the Criminal Heritage megacorporations that would not benefit from any ethics.
Having a Branch office would give a strong boost to both Brand Presence Equilibrium and Brand Presence Growth (meaning you would reach the equilibrium fast).
Additionally, varius Civics of the megacorporation would would boost the Main Brand, provided it's of the right type. E.g. Media Conglomerate would give your Main Brand +5 10% Equilibrium and Growth provided its type is Media, Private Prospectors would give bonuses to Transport, Private Military Companies would help Military Brands.
What would be the point of all this? I will explain in another part about Brand Exploitation, Marketing Campaigns and Management Board.
I know this is pointless as the Devs aren't going to revisit an old DLC with new major feature, so think of it as a Stellaris 2 idea.
The idea was born of the question: should Spiritualists have religions. I don't know, but should megacorporations have brands? Yes! Yes, they should.
Brands
Upon empire creation you would choose the Main Brand of your megacorporation. Think Coca Cola for, well, Coca Cola or KFC for Yum!
Main Brand is the core concept of this whole idea. A Main Brand is defined by its name and type.
Each megacorp would only have 1 main brand. The name is just for show, the tyoe is important as the type would influence the presence of your brand.
What is Brand Presencs? Well, say goodbye to the old half-empty corporate tab. Now every planet of a non-gestalt empire would have it and it would show the presence of various brands on the planet.
Usually, the generic "Domestic" brands would have the biggest presence. They would always be present by default in generic empires and they are in a way "wasted money". Hovering over the Brand would say which empire owns it and what its Brand Presence Equilibrium and Brand Presence Growth are.
IMPORTANT NOTICE: none of the Brand Presence would affect the output of the owner of the planet. This mechanic is exclusively for the Megacorporations to compete over for their financial (and other) benefit.
The Brand Presence would not be limited to the empires you have commercial pact with. In fact any of the following deals result in increase of brand presens, in order of their strength:
- Opern Borders
- Research Agreement
- Migration Treaty
- Federation
- Commercial Pact
In addition the brand presence would be increased by Dominant Ethics on the planet, the Civics of the megacorporation and having a Branch Office.
What those effects would give is increase Brand Presence Equilibrium or Brand Presence Growth. Brand Presence Equilibrium affects the values that you would tend towards. E.g. if the planet has 3 brands:
Domestic (which would always have same Brand Presence Equilibrium) of 50 (numbers not final)
Cool Drinxz with Brand Presence Equilibrium of 20
Guns4Hire with Brand Presence Equilibrium of 10
Then they would tend towards:
Domestic share of 50/(50+20+10) = 62,50%
Cool Drinxz share of 20/(50+20+10) = 25%
Guns4Hire share of 10/(50+20+10) = 12,50%
With a speed of X (e.g. 1% of target value - numbers not final) per month that could be affected by other factors.
Dominant Ethics effect
Dominant Ethics would be the ethics with the biggest presence of the planet. Each ethics would have 1 type of brand associated with each that sales best. Domestic by default has no type. If you have the right type, your Brand Presence Equilibrium would get a boost.
E.g. (ideas not final)
Additionally, there would be a special type: Knock-off products available to the Criminal Heritage megacorporations that would not benefit from any ethics.
Having a Branch office would give a strong boost to both Brand Presence Equilibrium and Brand Presence Growth (meaning you would reach the equilibrium fast).
Additionally, varius Civics of the megacorporation would would boost the Main Brand, provided it's of the right type. E.g. Media Conglomerate would give your Main Brand +5 10% Equilibrium and Growth provided its type is Media, Private Prospectors would give bonuses to Transport, Private Military Companies would help Military Brands.
What would be the point of all this? I will explain in another part about Brand Exploitation, Marketing Campaigns and Management Board.
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